THE WCB DIFFERENCE:
WEST COAST BEAUTY INC. is the first and only full-service professional beauty distributorship that offers the industry's most coveted brands, products, and education... COMPLETELY ONLINE. Click here to learn more...
OUR BRANDS
FLOW HAIRCARE
Flow professional hair care products are sustainably made, cruelty free and strategically formulated using clean chemistry for better hair and a better planet.
WOLF GROOMING
Sustainably made, cruelty free men's grooming products fueled by M3 TECHNOLOGY, for better...everything.
BALMAIN HAIR COUTURE
Balmain Paris Hair Couture has over 40 years of heritage in combining hair essentials with the latest catwalk trends.
SCHWARZKOPF PROFESSIONAL
Developed with colorists for colorists, an extensive range of professional colors, services, marketing and promotional support to help our salon partners grow their color business.
AQUA HAIR EXTENSIONS
Aqua Hair Extensions offers the highest quality of 100% Remy human hair extensions, in all professional application formats: Tape-in, Cylinder, Keratin Fusion, Hand Tied Weft, and Clip-in.
UNCLE BUD'S CBD
Uncle Bud’s trusted CBD-Healthy pain relief, skin care, & personal care products are lab-tested and formulated in an FDA-Registered lab. The highest quality of care for all of your body needs!
FRAMAR PROFESSIONAL TOOLS
Anything needed for the color room, in one location. From foil, to brushes, clips, and all of your favorite accessories. Framar provides everything you need to be a top-notch colorist!
GRACE NAIL COMPANY
At Grace Nail Company, we have made it our mission to take the hassle out of manicure emergencies by creating the first ever, complete manicure in a bottle: GRACE TO THE RESCUE!
WCB BRAND EXCLUSIVES
Access exclusive West Coast Beauty Inc. deals and promotions by brand.
REWARD YOURSELF
WCBucks INSTANT CASH-BACK
Are you ready to earn INSTANT rewards for every open-stock purchase you make? We thought so. Click below to learn more about the WCBucks INSTANT REWARDS program!